Embrace Your Inner Nerd: How Gamifying Your Website Can Improve Your Marketing

Embrace Your Inner Nerd: How Gamifying Your Website Can Improve Your Marketing

One of the most effective marketing techniques to emerge over the last decade is also one of the least well known. “Gamification,” or applying common elements of gameplay—e.g. point scoring, strategy, competition—is an extraordinarily effective way to get your audience to engage with your product or service. Games stimulate the brain’s pleasure centers, and studying this type of physiological response is a growing and increasingly crucial area of marketing research.

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An Interview With a New Breed of Digital Painter: Spencer Watson

An Interview With a New Breed of Digital Painter: Spencer Watson

We’ve had our doubts about mobile devices in the past. However, could the tides be changing with new waves of artists like Spencer Watson leading the charge?

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3 Simple Rules For Successful Web Design Projects

3 Simple Rules For Successful Web Design Projects

Most web designers and developers do their share of complaining about not being paid what they’re worth. I should know, I used to be one of them. I would work for months on a web project, taking great care to give my clients exactly what they asked for. No wonder I wasn’t making much.

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An Interview with a Ballpoint Pen Master: Crimson City Art

An Interview with a Ballpoint Pen Master: Crimson City Art

With over 100,000 followers on Facebook, Josh Carrington, aka Crimson City’s work is undeniable.

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The Biggest A/B Testing Mistakes Everyone Makes

The Biggest A/B Testing Mistakes Everyone Makes

If you really want to tap into which elements on your WordPress website influences visitor behavior, you should start A/B testing today.

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An Interview with French Illustrator and Art Director Sophie Rocher

An Interview with French Illustrator and Art Director Sophie Rocher

Sophie Rocher is an art director and illustrator based in Paris. Here’s a Design Instruct exclusive interview.

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5 Common Problems That Limit Your Creative Success

5 Common Problems That Limit Your Creative Success

After working on Design Instruct as its editor for the last 6 years and being a creative professional myself, I can say that there has been no shortage of life lessons and insights along the way.

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Flat Line Graphic Design Tools Icon Set Freebie

Flat Line Graphic Design Tools Icon Set Freebie

We’ve got a great set of icons exclusively for Design Instruct readers.

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An Interview with a Young, Up-and-Coming Designer: Shaivalini Kumar

An Interview with a Young, Up-and-Coming Designer: Shaivalini Kumar

Shaivalini Kumar is a young designer who has been featured in Adobe’s 25 Under 25 program for her fantastically colorful and humorous work. We have an interview with this young artist for your reading pleasure.

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8 Fantastic Tips for Beginner Graphic Designers

8 Fantastic Tips for Beginner Graphic Designers

Graphic design can be overwhelming for beginners looking to get a few projects under their belt. However, with the right attitude and a few of these tips, you’ll be well on your way to building an impressive design portfolio.

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5 Tips to Make Your Design Portfolio Stand Out in 2016

5 Tips to Make Your Design Portfolio Stand Out in 2016

If you found it hard to make your design portfolio stand out in 2015, then you should seize this New Year as an opportunity to create the portfolio you know you deserve. 

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Typical Mistakes Even Experienced Developers Make Writing CSS for WordPress Themes

Typical Mistakes Even Experienced Developers Make Writing CSS for WordPress Themes

WordPress is super-flexible but retains its shape nonetheless. Coding standards are one of the ways which helps it do that.

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